PRESS RELEASE

THE 11TH EDITION OF THE WORLD HALAL CONFERENCE AIMS TOWARDS FOSTERING A ROBUST HALAL ECONOMY THROUGH GLOBAL INTEGRATION AND ETHICAL PRACTICE

KUALA LUMPUR – The 11th World Halal Conference 2019 (WHC 2019) is one of the Government’s concerted efforts to propel the international growth of the halal industry, and to make Malaysia a thought leader in the development of Halal industry. Organised by the Halal Industry Development Corporation (HDC) and hosted by Ministry of Economic Affairs, Malaysia, WHC 2019 converges more than one thousand Government representatives, business leaders, halal industry players, entrepreneurs, scholars and stakeholders from all over the world to explore the potential and deliberate on challenges relating to the development of the halal economy.

The conference and parallel sessions will be held on 3 & 4 April 2019 at Malaysia International Trade and Exhibition Centre (MITEC), Kuala Lumpur, Malaysia. The media announcement today is led by Mr. Hanisofian Alias, Vice President Industry Development of Halal Industry Development Corporation (HDC).

Halal industry has always been of paramount importance to Malaysia as a Muslim-majority country. The Muslim population worldwide translates into a rising international demand for Halal products and services. Halal is accepted as a truly global industry and this ever-increasing globalization represents a vibrant opportunity for the global economy.

However, it also presents a number of challenges, to do with international attitudes and rapid technological change; and it entails important responsibilities concerning the ethical governance of the halal industry and its harmonised regulation worldwide.

Building on this premise, this year WHC 2019 will feature the theme ‘Fostering a Robust Halal Economy: Global Integration and Ethical Practice’ to explore opportunities and challenges through series of discourses aimed at integrating technological advancements, ethical governance and emerging market, through a plethora of topics on the progressive impacts the Halal Economy offers during the sudden borderless surge in global integration and within the technological industrial revolution.

The two-day conference will be packed with multi-level discourse addressing various opportunities and challenges in the Halal industry championed by YB Dato' Seri Mohamed Azmin bin Ali, Minister of Economic Affairs Malaysia:

  • Ambassadors Session : Leveraging the Halal Industry to Boost Global Integration
  • Ministerial Panel : Global Halal Economic Revolution
  • Captains of Industry Panel : Global Halal Industry in 2030 – A Vision
  • Contribution of Islamic Social Finance Towards Halal Economic Growth
  • Shaping A Sustainable Halal Ecosystem
  • Shaping The Future of Halal Healthcare
  • Emerging Halal Sector Outlook

This year’s conference saw strategic collaboration of several partners including, Duopharma Biotech Berhad, Nestle Malaysia , McDonalds Malaysia, Echo Foxtrot Sdn Bhd (Bungkus by Honestbee), Salam Web Technologies MY Berhad, Malaysian Investment Development Authority (MIDA), Hong Leong Islamic Bank and Association of Islamic Banking and Financial Institutions Malaysia (AIBIM).

“We are honoured to see such strong commitment from our industry partners, together with the participation of foreign delegates and renowned speakers who will make this year’s conference a success. We urge for their continuous support; together we can take the Halal Industry to new heights, both internationally and locally,” said Mr. Hanisofian Alias.

On Malaysia’s halal performance, he announced that the country’s total halal export value in 2018 amounted to RM40.0 billion, a decrease of RM3.3 billion (7.6%) from the previous year. The halal sectors saw a setback in exports in overall cluster with the exception of the cosmetics and personal care.

Overall, the reduction in halal exports last year were largely contributed by two halal clusters represented by a 50.0% (MYR1.8 billion) decline in palm oil derivatives from MYR3.6 billion the year before and 36.7% drop in industrial chemicals to MYR357.77 million in 2018 from MYR563.54 million previously.

The top importers of Malaysia’s halal products were led by Singapore (RM4.6 billion); China (4.5 billion); Japan (RM2.5 billion); the United States (RM2.4 billion); and Indonesia (RM1.9 billion).

Although it was a challenging period, Malaysia remains resilient and continues to thrive, capable of withstanding these challenges, and progress forth as a Global Halal Hub aspirant through sustainable Halal ecosystem approach related in the Halal Industry Master Plan 2019-2030 (HIMP2.0).

NEWS RELEASE prepared and issued on behalf of Halal Industry Development Corporation (HDC) by public relations consulting firm Ark Halal. For more information, please contact:

Norsida Ahmad
PR & Media
Strategic Communication
Halal Industry Dev. Corp.
Tel : +6012-3249703
E-mail : norsida.ahmad@hdcglobal.com

Intan Eidayu Zainal
Ark Halal
Tel : +012 2948106
E-mail : intan@arkhalal.com / pr@arkhalal.com

THE 11TH WORLD HALAL CONFERENCE 2019 PRESENTS STRATEGIC DIRECTION FOR THE HALAL ECONOMY

Kuala Lumpur – The 11th World Halal Conference (WHC) 2019 commenced today, facilitating discussions on the ever-growing need for the industry to reflect on its existing strengths; and to build new capabilities to create new engines of growth within the industry. WHC 2019 will highlight the various growth opportunities in the halal market and the need to continuously reinvent; re-energise; and re-anchor the industry.

The State of the Global Islamic Economy Report 2018/19 estimates that Muslims spent US$2.1 trillion across the food, beverage and lifestyle sectors in 2017, and forecasts spending to reach US$3 trillion by 2023. By category, food and beverage leads Muslim spend at US$1.3 trillion, followed by fashion at US$270 billion, media and recreation at US$209 billion, travel at US$177 billion, pharmaceuticals at US$87 billion and cosmetics at US$61 billion.

The halal economy has proven its ability to keep pace with the latest developments in technology and investment. Companies are adopting blockchain for payments to ensure halal compliance, and track food, cosmetics and pharmaceutical products from the manufacturing facility to the retailer. Meanwhile, artificial intelligence (AI), virtual reality (VR) and the internet of things (IoT) are today attracting more investments than ever before.

With Muslim spend on food and beverages forecast to reach US$1.9 trillion by 2023 and regulatory oversight of halal food production steadily improving, there are significant opportunities for investment and the establishment of global halal food brands. More companies are active in halal food than in any other sector of the Islamic economy. The product offering is expanding proportionately with the rising number of halal-certified ingredients, and companies are diversifying their portfolios to cater to increasingly sophisticated tastes.

This is evident with the Exchange of Memorandum of Agreement (MoA) between the Halal Industry Development Corporation (HDC) and F&N Beverages Manufacturing Sdn Bhd for the Halal Sourcing Partnership Program during WHC 2019. The program aims to internationalise Small and Medium Enterprises (SMEs) in the halal industry through collaboration with large Malaysian companies as well as multinationals. HDC was represented by its Industry Development Vice President, Hanisofian Alias and F&N Beverages Manufacturing was represented by its Head of Halal Affair, Mr Akhtar Husseini Mohd Nor.

Dr. Khalid Abdul Hamid, Director of Service Industry Section, Ministry of Economic Affairs who witnessed the MoA Exchange emphasised, “We hope such initiative will increase the involvement of local companies as suppliers to multinational corporations (MNC) and large local companies (LLC) and thus creating bigger market space for them. I strongly urge more MNCs and LLC to come on board and be part of this initiative.”

Halal industry has contributed significantly to the economic growth since 1974. The industry is contributing to 7.5% of GDP in 2017 and expected to achieve 8.7% in 2020. Export amounted slightly over RM40 billion from the expectation of RM50 billion in 2020. Malaysia halal export is mainly contributed by food and beverages, halal ingredients and palm oil derivatives.

Dr. Khalid also presented the Halal Excellence Awards to honour and recognize organisations that have demonstrated exceptional contributions and achievements for the development of the overall Halal industry and to showcase real inspiring role models for other businesses to follow.

Duopharma Biotech Berhad was awarded the Halal Brand Excellence Award (HBA) in honour of their high-profile brand and trademark built throughout the halal industry, creative excellence and consistency in promoting international acceptance and recognition while upholding halal integrity along the way.

The coveted Halal Science Research Award (HSRA) was presented to UKM UNIPEQ in acknowledgement for their efforts and commitment in innovative halal research and development; and the revolutionary ideas in uplifting halal through science and technology.

Kumpulan Ramly was awarded Halal Excellence for Malaysian Company to celebrate fast growth halal champion in the acknowledgement of innovative business processes, product development, enterprise, sustainability, leadership, and overall business success in penetrating halal market globally.

HDC Halal Performance State Excellence Award was granted to the State of Selangor for its outstanding initiatives which have helped achieving higher levels of consumers’ awareness and encouraged organisations and companies venturing into halal industry.

Meanwhile, McDonald’s Malaysia received the HDC Halal CSR Excellence Award in acknowledgement for its excellence of service, halal commitment to its customers, upholding ethical behaviour and environmental sustainability.

The Halal Excellence Awards’ goals are to accelerate innovation, excellence and a positive change in the global halal economy particularly to the Malaysian champions by recognizing best-in-class products, companies and individuals.

NEWS RELEASE prepared and issued on behalf of Halal Industry Development Corporation (HDC) by public relations consulting firm Ark Halal. For more information, please contact:

Norsida Ahmad
PR & Media
Strategic Communication
Halal Industry Dev. Corp.
Tel : +6012-3249703
E-mail : norsida.ahmad@hdcglobal.com

Intan Eidayu Zainal
Ark Halal
Tel : +012 2948106
E-mail : intan@arkhalal.com / pr@arkhalal.com